Amazon to sell Beer, Wine in Amazon Go Store

Remigio Civitarese
Febbraio 22, 2017

Amazon's recently unveiled futuristic convenience store, Amazon Go, will also sell alcohol, it has been revealed. Rather than paying for an item via a cashier or automated checkout machine, the store aims to charge customers automatically as they take items off the shelves.

The store, which is now being trialled by Amazon staff but is due to be opened to the public this year, already sells a selection of groceries ranging from pre-prepared food and snacks to grocery essentials - but not booze.

The new retail concept shop is expected to start selling beer and wine, according to a Recode report on Tuesday after spotting a liquor license application in the store window, noting Amazon confirmed the plans to the tech news site. But on a visit last week, the store was still restricted to employee visits only. The store is supposed to open to the Seattle public in early 2017, but no date confirmed is by Amazon yet.

The side entrance of the new Amazon Go convenience store.

Upon exiting, a receipt for the items is tallied up and charged directly from the customer's Amazon account.

In the video, that meant shopping for sandwiches, yogurt and soda, but soon customers will be able to grab a beer without waiting in line. A flyer in the store's window now says that a liquor license application is the pipeline.

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