Ivanka Trump Clothing Line Sued for Having an "Unfair Advantage"

Modesto Morganelli
Marzo 20, 2017

Ivanka Trump's company is crushing some of its competition so badly, she's now facing a lawsuit from one of the companies on the losing end.

In the lawsuit, filed in San Francisco Superior Court on Thursday, the 40-year-old brand alleges the Trump clothing and accessories label has gained an unfair advantage "from Donald J. Trump being the President of the United States and from Ivanka Trump and her husband, Jared, working for the President of the United States".

In February, department store chain Nordstrom announced it was dropping Ivanka's brand over concerns regarding poor product sales.

"Trump and his individual and White House employees and agents have, since the election, promoted defendant Ivanka Trump brand by exploiting the power and prestige of the White House", the complaint reads, citing Trump's anti-Nordstrom tweet and Kellyanne Conway's advice that Americans "go buy Ivanka's stuff." . The lawsuit also demands that the brand pay "ill-gotten gains" since the election to MAC and other retailers included in the class action. The company confirmed that sales have been up since February, and some experts say that's likely because of her brand's bump in publicity.

The Ivanka Trump brand has had a tumultuous start to 2017, and things do not seem to be getting better.

E-commerce aggregator Lyst backed the boost in sales for the brand and in a report published by Refinery29, the brand's sales registered an increase of 346 percent from January to February and an increase of 557 percent in February compared to the same month previous year.

The San Francisco-based company requests Ivanka be hit with a restraining order keeping her from selling in California at all.

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