Kmart wishing tree spreads cheer to families in need

Cornelia Mascio
Novembre 15, 2017

Two-year-old Zoey Moody was excited to be the first person to place a present under the Kmart Wishing Tree.

On Wednesday, November 15 the Pioneer Police Beat Staff were fortunate enough to be invited to the launch of the 2017 Kmart Wishing Tree Appeal.

The sound of Christmas carols and tunes from the Salvation Army Brass Band rung out across the store for the launch.

"This year we celebrate 30 year's partnership with Kmart", Salvation Army community fund-raising and public relations co-ordinator for Central Queensland Judy Dash said.

The idea for the Kmart Wishing Tree Appeal began in 1987 when an Adelaide team member suggested Kmart use its wide network of stores as gift collection points to assist charity groups at Christmas time.

Plummer acknowledged Christmas was not only just about gift giving but said it was nice to be able to share gifts with those less fortunate. "It's about sharing and taking the stress away from some families".

Kmart Bethlehem Wishing Tree champion Gary Taylor said the appeal was important as it was about "making something special for kids who don't have much" during the festive season.

It is Australia's largest and longest running Christmas gift Appeal and it has successfully collected more than 380,000 gifts.

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