Amazon's Alexa is coming to a hotel room near you

Cornelia Mascio
Giugno 20, 2018

When a guest checks out, Alexa for Hospitality will automatically disconnect their Amazon account from the in-room device.

Starting today, Marriott International is introducing the new Alexa experience at select properties in Marriott Hotels, Westin Hotels & Resorts, St. Regis Hotels & Resorts, Aloft Hotels, and Autograph Collection Hotels starting this summer. Amazon said data from hotel guests will be deleted daily, and Marriott said those who don't want an Echo device in their room can ask to have it removed.

Alexa, available via Amazon's Echo voice-controlled speaker, can answer trivia questions, control smarthome appliances, and shop at Amazon.com.

Amazon notes that hotel managers, for example, would be unable to listen to what guests say to Alexa or its replies.

For hotels, Alexa for Hospitality "helps deepen guest engagement through seamless voice-first experiences that offer new ways for guests to access services and amenities during their stay", Amazon says. "We work with a number of partners in order to test emerging technology so we can learn and leverage what we believe will enhance the guest experience".

The company said today that it would make its voice assistant, Alexa, available in hotels, vacation homes, and other kinds of rentals, starting with Marriott International hotel chains.

"Guests of Charlotte Marriott City Center and Marriott Irvine Spectrum will be among the first to experience a curated list of Alexa for Hospitality features", Hseih said.

Alexa for Hospitality will also soon support the ability for Amazon customers to temporarily connect their Amazon account to the Alexa-enabled device in their room.

Hotels will be able to create custom Alexa skills, set default radio stations and add property contacts, among other features. After that is implemented, guests would be able to use music and audiobook subscriptions and purchases in compatible services, like Amazon Music, Spotify, Pandora, and Audible. Marriott was rumoured to be also testing Apple's Siri for its hotel rooms earlier past year but looks like Amazon was the victor here.

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