Instagram co-founders resign in latest Facebook shake-up

Cornelia Mascio
Settembre 25, 2018

Kevin Systrom, the chief executive officer, and Mike Krieger, chief technical officer, have announced they will step down from Instagram in the next few weeks - six years after it was bought by Facebook.

Although Systrom and Facebook CEO Mark Zuckerberg had only kind words for each other following this move, Bloomberg reports that there was tension between the Instagram co-founders and their boss over the direction that the app would take, particularly around the time it was allegedly forced to copy Snapchat's ephemeral content format in the form of Instagram Stories.

The New York Times earlier reported Systrom and Krieger's departure.

Facebook has yet to comment on the Instagram departures, but they follow a year of controversy and scandal for the world's biggest social network, which has been widely criticised for its cavalier use of personal information.

The two had clashed with Zuckerberg in recent months, the person said.

Their departures will be problematic for Facebook, and follow closely behind the resignation of Jan Koum WhatsApp's chief executive officer, who quit over adverts on the service.

When Facebook bought it up, Instagram was ad-free and had a following of 31m people.

Systrom and Krieger met through Stanford University and worked separately in Silicon Valley before forming Instagram in 2010.

The app now boasts a user base of over one billion people.

Increased advertising on Instagram has seen the average price-per-ad across Facebook's apps decline this year after a year of upswing.

Instagram had been hailed in Silicon Valley as a flashy acquisition done right, with the team kept relatively small and Systrom having the freedom to add features such as peer-to-peer messaging, video uploads and advertising.

For much of the past two years, Facebook has been criticized for its handling of user data and also for not preventing foreign interference.

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