Apple Launches iOS 12.3 And tvOS 12.3 With New TV App Updates

Brunilde Fioravanti
Mag 15, 2019

With this new Apple TV Channels interface, users will be able to directly add their paid streaming services directly into the Apple-design UI, including fan favorites like Showtime and Starz. Samsung has confirmed that starting today, all 2019 and select 2018 smart TV models will get the new Apple TV app in over 100 countries and AirPlay 2 support in 176 countries through a firmware update.

As part of the TV app, you'll also find a dedicated Kids section which highlights editorially handpicked shows and movies for children of all ages.

"With the free iOS 12.3 and tvOS 12.3 software update, customers around the world can now subscribe to Apple TV channels within the Apple TV app - paying for only the ones they want - and watch on demand directly in the app", the company wrote in a blog-post on Monday.

The app is available in over 100 countries, all you need is a device with iOS 12.3 or tvOS 12.3 installed.

Apple officials would not comment on the economics of the channels, but people familiar with the matter said Apple will take a cut of the subscription fees when customers use the Apple TV app to sign up for a channel.

The tech giant offered Deadline and other media outlets a preview of the service last week, emphasizing that executives would speak only on background and not about Apple TV+.

It is Apple's first big push into making money from TV content outside of sales through the iTunes store.

This is all a predicate for the new Apple TV+ subscription service, which Apple previewed at an event this spring and will bring a host of exclusive content to the platform later this fall. The app also provides personalized recommendation and curated collections based on users' viewing habits. This allows you to share videos, photo and music from your mobile device to a supported AirPlay 2 enabled Smart TVs from Samsung, VIZIO, LG and Sony.

The Apple TV app will also make it to the Roku platform later this year, presumably both Roku streaming players and Roku TVs.

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